SEO

Search Engine Journal (www.searchenginejournal.com)

Combining industry news, tips, tricks, Search Engine Journal should be one of your first stops for the latest.

• Why Your SEO Focus Should Be Brand Building by @bsmarketer
• Instagram Tests Ability to Limit Story Views to Specific Friends by @MattGSouthern
• Instagram Has 1 Billion Monthly Users, Now the Fastest Growing Social Network by @MattGSouthern
• How Machine Learning in Search Works: Everything You Need to Know by @beanstalkim
• Deindexed by Google? Here’s How to Recover by @AdamHeitzman
• Just How Important Is Structured Data in SEO? by @wburton27
• Risks in Using Self-Signed SSL Certificates by @martinibuster
• Facebook is Testing Recurring Donations for Nonprofit Organizations by @MattGSouthern

Ahrefs Blog (ahrefs.com)

Ahrefs are famous for their SEO tools, but their blog shouldn't be overlooked. They offer more than news and reviews: they offer insightful case studies and industry developments.

• The Proven Formula for Doubling Your Blog Traffic in 3 Months (Without Creating New Content)
• SEO Pricing: ~350 Agencies, Consultants, and Freelancers Reveal How Much SEO Costs in 2018 [New Research]
• How to Get High-Quality Backlinks With the TRUST Formula [Case Study]
• 10 Actionable Things You Can Do With Ahrefs (That You May Have Overlooked)
• SEO Copywriting: 7 Steps to Make Sure Your Content Ranks in Google
• 29 Awesome SEO Blogs to Follow in 2018 (Graded and Ranked)
• 91% of Content Gets No Traffic From Google. And How to Be in the Other 9% (New Research by Ahrefs)
• 17 Awesome Free Online Marketing Courses for Digital Marketers

Backlinko (backlinko.com)

Brian Dean's backlinko helps users learn advanced SEO.

• Introducing: The YouTube Marketing Hub, A Free Resource Library
• 21 Actionable SEO Techniques That Work GREAT in 2018
• Google Search Console: The Definitive Guide
• How Buffer Grew Their YouTube Channel by 59% in 30 Days (Step-By-Step Case Study)
• SEO Tools: The Complete List (2018 Update)
• Mobile SEO: The Definitive Guide

Online Metrics (online-metrics.com)

Helps teach marketers advanced digital analytics strategies

• The Complete Guide to Leverage Custom Metrics in Google Analytics
• 20 Segmentation Strategies to Improve Your Google Analytics Insights and ROI
• How the Page Value Metric Can Greatly Improve Your ROI
• How to Leverage Real-Time Reporting for Your Business
• Ultimate Guide to Calculated Metrics in Google Analytics (20 Examples Included)
• Top 25 Google Analytics Features to Enhance Your Data Collection and Insights
• Complete Guide to Multi-Channel Funnels in Google Analytics
• How to Set Google Analytics User Permissions and Protect Your Data

Moz (moz.com)

With loads of advice and tips, and even how-to guides, Moz is an excellent (and oft-updated) source.

• The Goal-Based Approach to Domain Selection - Whiteboard Friday
• Q&A: Lost Your Anonymous Google Reviews? The Scoop on Removal and Moving Forward
• Moz's Mid-Year Retrospective: Exciting Upgrades from the First Half of 2018
• An 8-Point Checklist for Debugging Strange Technical SEO Problems
• When Bounce Rate, Browse Rate (PPV), and Time-on-Site Are Useful Metrics... and When They Aren't - Whiteboard Friday
• Trust Your Data: How to Efficiently Filter Spam, Bots, & Other Junk Traffic in Google Analytics
• How a Few Pages Can Make or Break Your Website
• Risk-Averse Link Building - Whiteboard Friday

SEO by the Sea (www.seobythesea.com)

Looks at some of the more technical aspects of SEO and SEO news.

• Related Questions are Joined by ‘People Also Search For’ Refinements; Now Using a Question Graph
• Google’s Mobile Location History
• Does Google Use Latent Semantic Indexing?
• Google Targeted Advertising, Part 1
• Google Giving Less Weight to Reviews of Places You Stop Visiting?
• Semantic Keyword Research and Topic Models
• Topical Search Results at Google?
• Using Ngram Phrase Models to Generate Site Quality Scores

Search Engine Watch (searchenginewatch.com)

Brings together news about all things search and social media marketing related.

• Laying the foundations of good SEO: the most important tasks (part 1)
• How to avoid these common PPC mistakes
• How to transfer insights from search to social campaigns
• The take-over of augmented and the future possibilities
• ClickZ Enterprise SEO Tools Buyers Guide: Ahrefs Review
• Eight steps for a bulletproof local search strategy
• A guide to HTML and meta tags in 2018
• Google’s ‘More Results’ button: a search marketer’s POV

Reddit SEO (www.reddit.com)

A perfect place to discuss SEO questions and concerns.

• What's considered a good CTR for organic search?
• Does any of you guys do SEO strategy consulting (and not actual implementation of that strategy)?
• Got offered an SEO job at a real estate brokerage and I feel like I am getting ripped off
• How to do 301 redirect to an expired domain?
• Bilingual Website
• SEO Suppression
• Questions About AdWords
• New to the scene

Searchmetrics Blog (blog.searchmetrics.com)

Authors discuss the latest news in the SEO industry.

• Pulse: A Synergy of Bits and Brains Focuses on Businesses’ Core Values to Generate Growth
• Universal Search: Diving Deep into the Facts and Figures for Five Industries
• Pulse: A Synergy of Bits and Brains Makes Content Customers the Best Experts
• Memo to the Modern Marketer: A Tour of Searchmetrics For Content Marketers
• Unwrapping the Secrets of SEO: How About.com Got Its Groove Back With Domain Splitting
• Unwrapping the Secrets of SEO: Sports Betting Joins the SEO Fast Track
• Pulse: Google Sets 2019 Agenda by Welcoming Latecomers to the AI Cloud
• Memo to the Modern Marketer: How to Build Your Own Content Marketing Taxonomy Using Semantic Topic Modeling

Local SEO guide (www.localseoguide.com)

Focuses its news and tips on local SEO and small-businesses.

• IHob’s SEO Berson Is Brobably Buking Right Now…I Know I Am
• Don’t Ever Trust Google With Your Life
• Is “Near Me” SEO Moving Farther Away?
• Google Duplex
• GMB? More Like DGAF!

ClickZ (www.clickz.com)

Offers insights and resources related to SEO and digital marketing.

• How Starbucks, Sam’s Club, and Sugarfina are enhancing the in-store experience
• 5 marketing automation innovations worth leveraging in 2018
• How pixels and tags can help you survive the DoubleClick cookie limitations
• The Transformation of Search Summit: Strategy and tactics to harness the next generation of search marketing
• ClickZ weekly MarTech briefing: June 11
• Chatbots could be your secret weapon for lead generation
• ClickZ enterprise SEO tools Buyers Guide: Ahrefs review
• Here’s how AI is revolutionizing ecommerce

Search Engine Land (searchengineland.com)

Offers loads of information about all the search engines, and of course loads of info on SEO, including guides.

• SearchCap: Google search verification, Google legal woes & voice assistants
• Google invites more entities to take control of their Knowledge Panels and ‘get verified’
• Antitrust, data and consumer privacy will take center stage at new FTC hearings
• Craving some SEO & SEM insights? Come to SMX East
• Voice search & virtual assistants — SMX Advanced Session Recap
• Practice useful marketing for local business content success
• Search in Pics: Google family house, meeting capsules & old IBM storage
• Google doodle honors science fiction writer Octavia E. Butler

Yoast (yoast.com)

A top-source in SEO and digital marketing, offering both industry news and some basic guides.

• YoastCon 2019: Get your early bird ticket NOW!
• Basic SEO training / SEO for beginners: What’s the difference?
• New Basic SEO training: Up your all-around SEO skills today!
• 5 things you need to know about mobile-first indexing
• Update or delete old content on your site
• Ask Yoast: Redirect responsive pages to AMP pages?
• Improving site speed: tools and suggestions
• The context of internal links

Search Engine Roundtable (www.seroundtable.com)

If updates on all the search engines aren't enough, then the daily roundups of search forums should bring you to this blog.

• Daily Search Forum Recap: June 22, 2018
• Search Buzz Video Recap: Google Chatter, AdWords Shutting Old Down, AMP, Search Console, Bing, Assistant & More
• Google John Mueller: Keyword Stuffing Should Not Warrant Removal From Index
• Google: Using The Meta Keywords Tag Won't Cause A Search Penalty
• Google Assistant Gets More Natural "Continued Conversation"
• Google Search For Your Account Privacy & Security Settings
• Octavia E. Butler Google Doodle - The Science Fiction Writer
• Google This Is Family Pride Booth

SEO Book Blog (www.seobook.com)

One of the leading SEO websites, offering news and analysis.

• Left is Right & Up is Down
• Grist for the Machine
• Virtual Real Estate
• Rank Checker Update
• DMOZ Shut Down
• New gTLDs are Like Used Cars
• Disappearing Clicks
• Google & Facebook Squeezing Out Partners